THE DESIGN CONSULTANT
TDC_A — The Design Classroom for All

ED Tech Start UP

TDC_AThe Design Classroom for All

A new model for fashion and textiles education, bringing world-class teaching, mentorship, careers and community into one accessible digital platform.

Scope

Founder & Creative Direction/Brand Strategy/Business & Proposition Development/Education Strategy/Course & Programme Architecture/Art Direction/UX & Digital Experience/Web Design/Visual Identity/Content Strategy/Editorial Direction/Motion & Digital Content/Community & Careers Platform Development

The Fashion Department

TDC_A — The Design Classroom for All — was conceived as an alternative model for fashion and textiles education: one that opens up access to the knowledge, methodologies and mentorship traditionally concentrated within the world's leading art and design institutions. Built around Courses, Careers and Community, the platform supports creatives from their first encounter with design through education, application, professional development and established practice.

The Textiles Department

The idea grew from more than two decades working across fashion, creative direction and higher education. Teaching within institutions including Central Saint Martins, the Royal College of Art and London College of Fashion gave me an intimate understanding of both the extraordinary value of art-school education and the barriers surrounding access to it. TDC_A began with a simple question: how could that level of teaching and creative exchange exist beyond the institution?

Meet Our Educators

From there, I developed the proposition from the ground up — defining the brand, educational methodology, user journey and commercial architecture alongside an expanding portfolio of courses, mentoring, portfolio development and careers services. The experience needed to work for very different users, from complete beginners and applicants to graduates and working professionals, while retaining the rigour, individuality and critical thinking of a studio-based design education.

The result is not simply an online course platform, but an evolving digital design school and creative ecosystem. Bringing together educators from leading international institutions with industry expertise, TDC_A combines structured learning with highly personal mentorship and professional guidance. Its identity and digital environment were designed to feel culturally engaged, progressive and distinctly fashion-led — translating the energy of the physical design classroom into a platform that can be accessed from anywhere.

Visit TDC_A

Explore the platform at TDC_A